A Huffington Post columnist, Vanessa's groundbreaking work at Science of People has been featured on NPR, the Wall Street Journal, the Today Show and USA Today. Here's what she believes is the biggest mistake entrepreneurs make when they start a business for the first time:
"There is no path! I think the biggest mistake first-time entrepreneurs make is they desperately want a structured business plan and direct path."
"One of the most important things about starting a business is being flexible. Listening to customers, watching data and making iterations and changes as needed. Sometimes having a path or a rigid business plan can limit you. Think of your business like a meadow not a path, just play!"
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